This has greatly inspired jilin netcom how to further develop broadband value - added business , and how to users through content services continuously meet the diverse needs of many problems is imminent . competitive opportunities , but also challenges . jilin netcom in the fixed telephone operating income decline by severe forms of development potential in xiaolingtong inadequate and uncertain time for the issuance of 3g licences of serious study jilin netcom broadband profitability model analysis with a view to enhancing the sustainable development capacity jilin netcom , have important practical significance 本文首先对吉林网通宽带业务的发展现状、发展趋势、竞争情况以及面临的市场机遇与挑战进行了分析,在此基础上,对吉林网通宽带客户群应用现状和客户群需求分析进行了深入的研究,阐述了目前网通宽带还不能满足客户的多样化需求,得出了客户对宽带内容服务和增值服务有着强烈期望的结论。
Then , this article from the impacts of the 3g ‘ s new technology and changes in 3g market competition environment , deduced that mobile value - added business have to make from the " product - centred " model to " user - centred " model ‘ s change , so it can suit the characteristics of 3g multimedia features and full market competition . next , this article take the leading compnies ( ntt docomo corp . and he huang 接着,本文从3g环境对移动增值业务所带来的技术冲击和市场竞争环境变化所带来的冲击入手,提出移动增值业务必须完成从“以产品为中心”向“以用户为中心”的转变,以切合3g多媒体时代的特征和充分市场竞争的特点。