It is based on the theory of management science , marketing , economics and behavior science . based on a great deal of investigation , the paper analyzes cv conception and academic explaination , cv evaluation , analysis of cv perceived gap and cv management method . first of all , based on predecessors " research , this paper studies cv concept and the relationship between cv and other concepts 论文运用管理学、营销学、经济学、行为学及相关学科的理论,以大量的实际调查为基础,采用实证研究和规范研究相结合的研究方法,从顾客价值的概念和理论解释、顾客价值的评价、顾客价值感知要素认知差距分析和顾客价值感知要素管理方法四个方面进行研究。
From this purpose , on the basis of all the preceding research work , the author uses the method which combines the qualitative analysis with the quantitative analysis , and apply the modern organizational behavior science , new institutional economics , development economics , the game theory and information economics , modern property rights economics , etc . that modern economics theory and management theory to make an inner analysis and research on enterprise ' s technological innovation behavior system environment , the relations between enterprise system and enterprise ' s technological innovation , and the enterprise ' s technological innovation property rights system and its incentive mechanism of behavior 笔者从这个目的出发,在前人研究工作的基础上,采用定性分析和定量分析相结合的方法,应用现代组织行为科学、新制度经济学、发展经济学、博弈论和信息经济学和现代产权经济学等现代经济学理论和管理学理论对企业技术创新行为的制度环境、企业制度与企业技术创新行为的关系和企业技术创新产权制度及其激励机制进行深入的分析与研究。
Entrepreneur manpower capital is accounting so as entrepreneur this special manpower capital is research object , synthesize to utilize management study , method and much subject theories such as economy , behavior science and accounting , have founded the basic frame of entrepreneur manpower capital accountant 企业家人力资本会计以企业家这一特殊的人力资本作为研究对象,综合运用管理学、经济学、行为科学和会计学等多学科理论和方法,构建了企业家人力资本会计的基本框架。
In the modern management , how to motivate the corporate staffs and evaluate their work performance has become one of the widely noticed research subjects . because motivation and performance appraisal , which are connected with many factors , are complex to study , the present research results cannot fully satisfy the needs of corporate management . on the basis of the policies of the party and the government and the theories of behavior science , human capital , management psychology and industrial organization , this paper analyzed the factors , which influenced the motivation mechanism , including reward , power of control , reputation , market competition and supervisor , based on the analysis above , the paper divides the persons in an enterprise into 7 catalogues - investors , operators , middle managements , engineering technicians , marketing professionals , working staffs and workers , and put forward their concrete incentive and performance appraisal plans respectively 本文在充分研究党和国家的方针、政策(现代企业制度、分配制度) ,行为科学(需要层次理论、激励? ?保健双因素论、期望值理论) ,管理心理学理论(公平理论、目标设置理论、自我认知理论) ,产业组织理论(公司治理结构的内涵、共同治理结构)和人力资本的内涵、特征及其产权特性和实现途径的基础上,对影响激励机制的因素(报酬、控制权、声誉、市场竞争、监督等)分别进行了分析,并在这些分析基础上,把企业的人分为七大类(投资者、经营者、中层管理干部、工程技术人员、营销人员、职员和工人) ,提出了他们各自具体的激励和绩效考核方案。
Since the 1980s , the rising and prospering of the research in the organizational culture among the enterprises in europe and america , has brought about not only tremendous influence on the enterprise circles , but also a good deal of enlightenment and reference for the educational organizational behavior science and the school management science in the educational circles 20世纪80年代始,在欧美企业组织文化研究的兴起和繁荣,不仅在企业界带来巨大影响,而且在教育界给教育组织行为学和学校管理学带来诸多的启迪和借鉴。